What Happens to Your Investments If You Don’t Have a Nominee?

Planning where to invest in mutual funds, stocks, fixed deposits, insurance, and retirement plans often takes years. We monitor markets, compare returns, and rebalance portfolios. However, nomination is a small checkbox that many investors overlook. And if you skip this one step, your family’s well-planned investments could turn into a long, stressful struggle for your […]
She Mart Explained: the Future of Women-Led Entrepreneurship in India

The Union Budget 2026 has made it abundantly evident that women’s entrepreneurship in India is about to embark on its next phase of expansion. Following the success of the Lakhpati Didi program, which enabled millions of women to begin earning a living, the government is now concentrating on establishing businesses rather than generating income. Helping […]
Real Assets vs Financial Assets: Where Should You Invest for Long-Term Growth?

Many women find investing to be scary and difficult. It can be overwhelming to have too many options, big words, and advice from all sides. However, investing doesn’t have to be difficult. Everything makes more sense once you grasp the fundamentals. Understanding financial assets vs real assets is among the first things to learn. […]
Budget 2026 Explained: Key Highlights and Announcements

On 1st February 2026, the Finance Minister Nirmala Sitharaman presented the Union Budget 2026, where a few changes have been made, which you as a woman investor should know. In this blog, we’ll go through key budget 2026 highlights. Let’s first understand what the Union budget is. What is the Union Budget? The Union Budget […]
Are New-Age Investment Schemes Replacing Traditional Options

“Do you think we’re still choosing the best investment options… or just the familiar ones?” That question sits quietly in the minds of many women today. Not loudly. Not urgently. But somewhere quietly while paying rent, planning a holiday that keeps getting postponed, or wondering if today’s savings will be enough ten years from now. […]
How Exit Loads Impact Your Scheme Returns

When you invest in mutual funds, you’re not just putting your money to work, you are entering into a financial contract with the fund house. Along with benefits like professional management and diversification, there are some charges and rules that every investor should understand before investing. One of the most important and often misunderstood of […]
The Psychology Behind Panic Selling And How to Avoid It

When markets tumble, fear spreads quicker than facts. Red screens, shrill headlines screaming “Bloodbath!”, WhatsApp forwards, and social media predictions create a sense of urgency “Exit now or lose everything.” This is when panic selling occurs. In regard to panic selling in the stock market, it is not indicative of intelligence or ability. Rather, it […]
Rolling Returns vs Point-to-Point Returns: Which Is More Reliable

“Yaar, I checked this mutual fund. It gave 15% return in 5 years. Sounds amazing, right?” said Neha while stirring her coffee. Riya smiled and replied, “That is good, but did you know returns can look different depending on when you invest?” Neha looked confused. “What do you mean? Return is return, no?” Riya laughed […]
Risk Appetite Explained: How to Choose the Right Investments for You

When it comes to investing, one size does not fit all. The right investment for someone else may not be right for you and that’s where risk appetite comes in. What is the risk appetite? To put it simply, Risk appetite means how much risk you are comfortable taking with your money while investing. It […]
UPI vs Debit Card vs Credit Card: What Should You Use When?

Women today manage multiple roles and money often sits at the centre of it all. From household expenses and children’s needs to personal goals and long-term security, the way we pay matters more than we realise. UPI, debit cards, and credit cards are all useful tools, but using them thoughtfully can help women stay in […]